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Best Practices
  • Selecting Inventory
  • Creating Listings
  • Pricing Right
  • Communicating
  • Building Trust
  • Managing Account
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     Selecting Inventory  
    Choose the Right Vehicles for eBay Motors
    • Aged inventory that you’d normally sell to a wholesaler or at a dealer auction
    • Vehicles that tend to sell well in other regions and climates
    • Vehicles that have a strong following, like performance cars or discontinued models
    • Vehicles that are hard to find, like diesel pickup trucks or certain SUV’s

    Create Niches
    Sometimes it may be hard to find data on pricing of vehicles across all makes and models. But, if you find a niche that works and stick to it, then you always have the most up-to-date pricing and demand statistics on vehicles in that niche. That way, you know exactly what to source and for how much.

    Experiment with Different Niches
    The breadth of opportunities on eBay Motors is wide enough that if you do not try to exploit the entirety of the site, you are not using the site to your whole advantage. Some buyers may be looking for trucks, but a whole other segment is looking for low-dollar, high-mileage vehicles that they can afford. Make a point of trying to go outside of your comfort zone regularly to see if you can find new niches to exploit.

    Try Wholesale and Trade-in Vehicles
    If you’re not already choosing vehicles for eBay Motors that you would otherwise sell through wholesale channels, then you should start. If you run a retail lot, and you receive trade-ins of makes and models that do not fit your local market (e.g. Ford trucks on a Mercedes lot) then try selling those units to a national market on eBay Motors. You can set your reserve at wholesale, and guarantee yourself a chance at a lift above other channels while offering a great deal to your buyers.

    Experiment with Unusual Cars
    Specialty, exotic, niche, and collector vehicles are well known for being good choices for the national exposure provided by eBay Motors. However, if you broaden what you think of as unusual cars, then you may find other opportunities as well. That particular color of green which is hard to find, and which you might find unattractive, is just the color that somebody else in the country has been looking all over for. A low-mileage, old-model-year vehicle is “unusual” and a high-mileage, highway-driven, late model vehicle that has been carefully taken care of is also “unusual.” So are convertibles in winter.


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